Understand your customers better by sending an email.
Ask your customers how likely it is they would recommend your company to a friend or colleague using NPS – Net Promoter Score. Compare your result with the average within your industry.
You can also ask for a simple thumbs up, thumbs down or ask the recipient to rate you with one to five stars.
For every answer you get you can also receive qualitative feedback where the recipient of your email marketing have the option to write you a message.
Add more fields to your contacts and keep your data up to date. Use your contact data in your marketing emails and send smarter emails and newsletters.