Helping small businesses bring customers back
Minutemailer is a simple email tool for cafés, salons, shops and other small businesses. No marketing skills needed.
Our Story
We started Minutemailer in 2014 in Stockholm, Sweden, with one observation: most small businesses don't lose customers to competitors. They lose them to forgetfulness. A great haircut, a perfect dinner, a helpful shop. Customers loved it, but simply forgot to come back.
We set out to build something so simple that any small business owner could send their first email in minutes. No marketing degree required. No complicated setup. Just a straightforward way to remind customers you exist, and give them a reason to return.
Minutemailer is 100% owned by the team. No investors, no outside pressure. We previously received support from Vinnova, Sweden's innovation agency, but today we grow on our own terms.
What we believe in
- ✓ Simplicity over complexity. If a feature makes things harder to understand, we skip it.
- ✓ Transparency. Honest pricing, no hidden fees, no tricks to keep you locked in.
- ✓ Customer obsession. We build for real small business owners, not enterprise wishlists.
- ✓ Climate commitment. 5% of our revenue goes to fighting climate change, because business should be a force for good.
Why Minutemailer?
We built Minutemailer for small businesses who need a simple way to stay in touch, bring customers back, and grow. No complicated features. No steep learning curve. Just simple email marketing that works.
Simple enough to use today
Create your first email in minutes. Drag and drop, ready-made templates, or start from scratch.
Sign up free →Start free, pay as you grow
Send up to 1,000 emails a month free, to as many contacts as you like. Paid plans from $9.80 a month.
View pricing →Bring customers back
A quick email at the right time turns one-time customers into returning customers.
How it works →Built for small businesses
Made for cafés, salons, shops and freelancers. Simple tools for real businesses.
See use cases →5% for the climate
5% of what you pay goes to removing CO₂ from the atmosphere through Stripe Climate.
Our climate commitment →European service
Made in Sweden by a company that follows GDPR and takes privacy seriously.
GDPR & Privacy →