Email marketing for freelancers and agencies

Stay top of mind with clients between projects and get more repeat business.

The most successful freelancers and agencies don’t just do great work. They stay in touch between projects. This guide will show you how to use email marketing to turn one-time clients into long-term relationships that generate consistent repeat business.

The challenge for freelancers

You finish a great project, the client is happy, and you move on to the next job. Six months later, that client hires someone else because they simply forgot about you.

Out of sight, out of mind. Even your best clients need regular reminders that you’re available and ready to help.

How Minutemailer helps freelancers

Send periodic “check-in” emails to past clients. Share recent work, ask how their business is doing, or simply stay in touch. These small touchpoints lead to repeat business.

Key features for freelancers and agencies:

Client database: Keep all past client contacts organized
Portfolio updates: Share your latest work to spark new projects
Personal touch: Messages feel genuine, not automated

Real results

Freelancers report that staying in touch consistently leads to 2-3x more repeat projects compared to those who only reach out when looking for work.

Perfect for:

Freelance designers
Web developers
Copywriters
Marketing consultants
Photographers
Creative agencies
Digital marketing agencies

Easy to maintain

Set up your client list once, then send periodic updates when you have news to share. Spend 10 minutes a month staying top of mind.